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Why you should include digital videos in your Ad Budget

Why you should include digital videos in your Ad Budget

Getting your advertisment budget can be one of the most challenging decisions when identifying your campaign options.
Advertising options has increased over time with the advancement of the internet with new options being introduced.
We'll talk about how can you create a dynamic advertising campaign with a limited budget using explainer
videos in this article.

"Digital video is the fastest growing advertising format and an established content marketing tactic. As marketing leaders get more programmatic about using video to nurture leads and customers, they need help from application development and delivery pros to integrate video into marketing workflows, design video experiences that maximize engagement, and capture metrics from playback. YouTube plays an important role in B2C video marketing, but shouldn't be the hub for multichannel video content"

Video gives you the opportunity to interact with your customers by allowing them to get to know you and your business, and feel comfortable with you. This is especially important for small, local businesses. Forrester Research Group says "Video is 53 times more likely than text pages to appear on the first page of a search engine.".  Why not invest in a video? Pages that include a photo array or a video are more easily searched on the Web and receive three times as many clicks as articles without these features.

You may think this sounds like a lot of trouble, but you do need video. Video engages your customer and sets you apart from those static ads you see on the Internet. It allows you to pass your productor service information to your customer within seconds.

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